If you’ve come across landing page builders, you may have heard about Instapage. The powerhouse platform provides users a compact, creative design experience.
Unfortunately, Instapage isn’t for everybody. Maybe the cost is too high. Maybe you don’t like using Instapage. Or maybe you simply need a second option for comparison. Whatever the situation, there are lots of Instapage choices with lower price offers and intensive capabilities.
What’s a Landing Page? Thrive Architect Vs Instapage
To be clear, a landing page isn’t a sales funnel builder. A great deal of people still appear to think they are the same. While both carry similar functions, there’s a significant distinction between the two.
Although, they both execute a similar goal: create leads.
Like an actual funnel, a funnel builder directs your client to pass through a series of phases until he/she makes the final sale.
A landing page on the other hand, looks like this:
A landing page is a good example of product-focused advertising where they focus entirely on welcoming traffic via an advertising link or social networking campaign.
A landing page typically includes:
- 1 Call to Action (CTA)
- One webpage
- Used to get information from a customer or client e.g. contact information, or marketing info to use for future references
- Used to encourage a sale or
- Is the last page a customer should encounter; no upsells or additional promotions
When Can I Use a Landing Page?
When you have to sell a single product or service such as a webinar, software program, coaching session, etc.. Since landing pages are product focused, using a landing page streamlines the process to provide a very clear message for your clients.
A funnel builder is much more complex and serves various needs, for example:
- Multiple webpages
- Multiple CTA’s that each serve a different function
- Can collect customer info or contact details
- Can promote upsells or complementary products
- Directs or funnels a client through distinct sale opportunities
A funnel builder can have a landing page also, but uses different webpages to keep the customer interested, engaged, and hopefully purchase whatever the site offers.
When Should I Use a Funnel Builder? Thrive Architect Vs Instapage
In case you have a variety of complementary products you want to sell alongside your main offer together with any upsells.
Take a physical fitness site as an example. Your main offer could be gym equipment. Complementary products or services include instructor videos, 1-on-1 coaching, consultation, weight-loss products, etc..
Now that we understand what a landing page is and how it differs from a funnel builder, let’s head on over to a brief overview of what Instapage is and the way it works.
Instapage: A Brief Overview
Instapage is a powerful landing page builder that’s easy to use even for novices, and is accompanied by an extensive list of tools and features you can use to advertise your business online.
What does Instapage offer:
Collaborative features perfect for larger online businesses or agencies
A whole lot of landing page builder features for design purposes, along with tools and analytics to improve user experience and conversion rates, including A/B testing, which has many benefits.
A lot of third party integrations to streamline your website
What Instapage lacks: Thrive Architect Vs Instapage
Instapage lacks a price-friendly offer and is quite expensive for the casual blogger
Instapage is a stand-alone landing page builder; it’s not an all-in-one solution if you’re looking to promote or sell various products and services
Instapage Alternatives Thrive Architect Vs Instapage
In this section, we’ll talk about 7 Instapage options, all with their own standout features and tools to match your preferences.
- Thrive Themes
Some might say Unbounce is the best Instapage choice, and for good reason. It’s worth noting Unbounce is one of the earliest landing page builders launched, giving the platform several years of experience and user feedback to improve their features and interface.
Unbounce has similar attributes to Instapage and conveys the most similar resemblance to Instapage except for one standout feature: Dynamic Text Replacement. The dynamic text replacement attribute is what allowed Unbounce users to scale enormous Google Ad Accounts easily.
Other Features of Unbounce include:
- Pre-made templates although less as Instapage
- Third-party integrations like MailChimp, AWeber, WordPress, Google Analytics
- A/B Testing
- Sticky bars and pop-up creation
Unbounce vs. Instapage
Against Instapage, Unbounce is far more reasonable in cost and works well for entrepreneurs and digital marketers. If you’re looking for similar features Instapage offers but do not want to pay a steep price to create beautiful landing pages, Unbounce is your ideal alternative for the individual user.
Countless landing page templates
Good analytics tools
Dynamic text replacement attribute perfect for PPC campaigns
Mobile editor version is harder to optimize from the desktop version; Instapage’s mobile formatting is streamlined automatically with minimal editing needed
Can’t go live on more than 1 leadpage at a time
Unbounce’s pricing starts at $79/month as revealed in their pricing strategies:
Thrive Architect Vs Instapage
If you find Unbounce to still be an expensive deal, there is LeadPages.
What stands out with LeadPages is its cheap offer with access to unlimited traffic and leads even on its lowest-priced plan.
Yes, it is a trusted page builder with a ton of landing page templates to use; however, it is not as great as Unbounce or Instapage. That’s not to say the standard of LeadPages is poor, it is just fair.
Another feature that stands out is having two landing page editors. One for novices and yet another for advanced users namely, design junkies.
LeadPages gets the job done and while that is mostly what everyone else is looking for, there’s nothing more to expect from LeadPages except .
Features of LeadPages:
- Two landing page editors – customization for the two varies as well, where the advanced version offers full range customization features
- Special templates for upsells, 404’s, checkout pages, webinar hosting, etc.
- Easily create ads on your Facebook landing page
- Pop-up box attribute captures users’ attention more and creates more leads
- A/B Testing
LeadPages vs. Instapage
For someone looking at a much less expensive plan than Unbounce and Instapage. LeadPages is the solution.
LeadPages is a good landing page builder for any online company that’s searching for casual page building features, minus any in-depth range of features or tools.
Pop-up window modals feature is unique and can help create more leads; you can place pop-up boxes anywhere in your landing page
Unlimited traffic and leads
Widgets are intuitive to use
Limited customization features
Editor is much harder to work with compared to Unbounce & Instapage
Overall design is not as great
As you can see, LeadPages pricing plans are much lower than that of Unbounce and Instapage. At least 3x reduced:
Thrive Themes Thrive Architect Vs Instapage
As if building landing pages couldn’t get any more special and product-focused. Thrive Themes, a WordPress plugin, helps generate more leads and build conversion rates through the many tools and add-ons you can include in your website to improve user experience and the interface.
Thrive Themes offers 7 plugins that can be set up to boost your engagement activity with your visitors. In the end, it’s a great complementary design tool that can help you create successful landing pages in 5x less the price tag.
Features of Thrive Themes:
- Automation software collects testimonial data and displays them on your website
- Email opt-in plugin feature can help you achieve your conversion goals; exhibit pop-ups containing videos, images, CTA’s, email opt-in forms, etc..
- Drag and drop builder plugin to easily edit and design your landing pages
- Headline optimizer to help you produce more effective content names
- Quiz builder feature where you can create customized quizzes and enhance engagement
Thrive Themes vs. Instapage
Thrive Themes doesn’t come close to the power of page building Instapage gives, but for WordPress users or digital marketers who already have a WordPress site, Thrive Themes is an exceptional choice.
One reason is Thrive Themes does not provide hosting; nonetheless, with WordPress you can expand the editing and design features WordPress lacks. Second, this is perfect if you really want to stick to a tight budget and need an extra set of tools that will help you build an optimized landing page.
5x cheaper than a majority of landing pages
A/B testing tools provide excellent value for money
Themes + plugins combined are valuable elements worth the price
Proven lead capture and conversion objectives
You need to host your own website
Lacks in-depth feature range
Can’t be used as a standalone landing page builder
You can’t go wrong with an offer such as this:
ClickFunnels is far from the same budget range, but makes one hell of an option. With ClickFunnels, you can build landing pages, but if you stick to just building landing pages using ClickFunnels, you are also going to be wasting a great deal of what you are paying for.
That’s because ClickFunnels is also or primarily, a funnel builder. And it’s now a top vote among users and reviews. If you thought Instapage was expensive, ClickFunnels asks for more but also provides you twice as much back.
Features of ClickFunnels:
- Drag & Drop Editor is among the best and easiest to use for web page development Countless Page Elements to use, add, and enhance site design and experience
- Converting web pages into mobile friendly formats
- Actionetics feature enables you to keep track of customer stats such as engagement activity and site insights
- Share your funnel easily with friends, colleagues, and customers
- Shopping Cart Integration along with a ton of third party integrations
ClickFunnels vs. Instapage
While Instapage is indeed powerful in its own right as a landing page builder, ClickFunnels is powerful as both a sales funnel & landing page builder. However, Instapage provides faster landing page creation, and the interface is also slightly more intuitive than ClickFunnels. Then again, ClickFunnels is a complete platform, while Instapage is product-focused on building landing pages.
Even with ClickFunnels at a steep price, it gives a decent deal considering all of the features, tools, and marketing campaigns you can do in one platform.
A good deal of pre-designed templates to choose from
Saves a lot of time and effort to create multiple web pages
User friendly and easy to use
Intuitive design and interface
Wonderful affiliate program
Customer support isn’t as great, and chat service is limited
Cheapest plan limits web page creation and traffic
Even with a wide array of features and benefits provided, the cost is still quite steep
It is true you get loads of features with ClickFunnels for a hefty bargain, but if you are an online marketer with a lot of merchandise, services, and target more than one niche for your business, ClickFunnels is a great alternative.
GetResponse isn’t only a landing page builder. Additionally, it is an email marketing software that delivers automation and autoresponder features that’s great for building your email list.
You also have access to statistics for your email campaigns, and recent developments have made GetResponse stronger than it was. Along with landing pages and email marketing, you can even automate sales funnels, do webinar hosting, and a little bit of Customer Relationship Management (CRM) functionality.
Features of GetResponse
- Variety of pre-designed email templates to create effective email marketing campaigns
- Marketing Automation feature allows you to create automation workflows using a drag & drop builder
- Responsive layouts for email newsletters, that automatically adjusts and optimizes the layout if the user is reading it in a mobile device
- Wide options of fonts to use for better layout creation
- CRM performance where you can add users to a pipeline based on their activity
GetResponse vs. InstaPage
GetResponse is a host of various sales and marketing efforts you can do apart from just page building. Although GetResponse ranks lower in page construction than Instapage, the email advertising features, automatic funnels, and CRM functions certainly make GetResponse a perfect candidate for business owners seeking to expand and grow their email marketing campaigns.
Various marketing automation features
Price plans are price-friendly
Perfect for those looking to manage e-commerce and sales funnels aspects in one platform
Strong A/B split testing
Terrific email marketing automation features
Webinar hosting and CRM functionality are not offered by many landing page builders, making GetResponse highly unique in this area
Drag and drop editor need improvement
CRM performance is still in its infant stages
Email creation is buggy
Cyber security is a little weak at this time
GetResponse’s price plans, especially their cheapest plan, are cheap for any online marketer.
ConvertKit Thrive Architect Vs Instapage
Similar to GetResponse, ConvertKit is a landing page builder that also offers email marketing features. ConvertKit provides a powerful visual automation builder, which adds a fluid experience when building workflows.
The email templates; however, are just limited to three: text, classic, and modern. This goes for their landing pages as well, with only 30 templates to select from.
What exactly makes ConvertKit stand out? Their ease of use and versatile email marketing solution. Yes, landing page building is also not too bad, but using ConvertKit can also be prioritizing email marketing over page construction.
Features of ConvertKit:
- Visual automation contractor is definitely worth mentioning for contributing to the interface’s fluid process flow
- WordPress Integration
- Three types of email templates
- A/B Split Testing
- Tracks subscriber growth, open rates, conversions & conversion prices, and top referrers
ConvertKit vs. Instapage Thrive Architect Vs Instapage
What I will commend ConvertKit for compared to Instapage is their interface. It is very streamlined and extremely easy to use compared to most landing page builders.
However, ConvertKit is a more advanced sort of email marketing software than it is a landing page builder. It’s perfect for vloggers, content creators, and bloggers or even course creation because of price and versatility purposes.
So yes, do consider ConvertKit to get a page builder but like GetResponse, email automation is it’s biggest benefit.
Very easy to use; no technical lags or glitches
You can try a free account with a few features included
Segmenting subscribers is tag-based rather than list-based making your organization more flexible
Great customer support
You do not get charged an extra fee if you have duplicate subscribers
Visual automation builder is ahead of what others are offering
Software is constantly updating and evolving per month
Lacks customization features for designing and email tagging
A/B testing isn’t as great
ConvertKit is generous with their pricing offer where it isn’t just cheap but they also offer a free account options with just as much landing page templates and infinite CTA’s as the paid plan.
You would be surprised with Kartra. Like Unbounce, additionally, it provides similar features to Instapage except it’s an all around platform that can do email advertising, funnel building, HelpDesk, affiliate management, video hosting, shopping cart and far more.
We already know Instapage is quite price-y; however, with Kartra at the same price offer you get twice the amount of marketing and sales efforts you can do under one stage.
Aside from just building landing pages, you may also build sales funnels, do webinar and video hosting, and manage your affiliates etc..
Features of Kartra:
- Video hosting solutions that don’t require you to use YouTube to look for video campaigns
- Built-in ticket management system that helps your clients/customers at different phases; customer support
- Host your own membership site to market all kinds of digital products
- Calendar feature lets you manage appointments with clients and customers easily
- Email automation features, along with easy funnel construction creation
Karta vs. Instapage
Karta is an all-in-one platform that could serve various needs of an online business especially for those looking to expand their marketing efforts, manage affiliates, and easily organize their client or customer base all under one roof.
Easy for beginners
Membership sites are impressive
Many tutorial and educational videos
Helpdesk and tracking system are fantastic
Built-in affiliate management system and auto-responder
Campaigns are ready-made
Webinar features are a little weak; better through integrations
Suited mostly for digital products
Plans are costly for casual bloggers and smaller businesses
Not all third party solutions are easy to integrate
Conclusion Thrive Architect Vs Instapage
With 7 Instapage options that counter price, features, and the overall extent of marketing & sales efforts that one platform can do, you are bound to find the ideal platform which serves your needs best.
Be clear with everything you’re looking for, what your online business needs to grow, and what you’re selling. When you’ve got a clear identity of your organization and what your customers will want to purchase from you, building a landing page should only serve as the bridge between your client and the sale.
Just remember interface design goes a long way in keeping your clients engaged and entertained while navigating your site. The more compact and clean the site is, the higher your odds of getting that sale.