Building optimized and beautiful landing pages is a tough feat. That is, without an effective landing page-builder. You need better conversion rates for your sales, right?
Landing page builders nowadays are quite easy to use. You would not even need basic coding skills to make an effective landing page. So why stop yourself from registering for at least one page builder software and instead, give it a go.
Instapage provides a broad range of optimization and analytics features. Like any business site operator, landing pages are essential to converting sales and generating leads. That means the features that help you understand your market most and boost your conversion are the diamonds here. Why else wouldn’t you use a landing page builder if you weren’t thinking of expanding, growing, or earning more profit?
In this review, I’ll share with you what makes Instapage a fantastic page builder and perhaps, you’ll be convinced to use Instapage for yourself.
Pros and Cons Ssl Pending Instapage
- More than 200 landing page templates to use
- Conversion goals and analytics are built-in capabilities
- Perfect for working with team members or groups
- Solid A/B testing and simple to use
- Chat support is extremely helpful and responsive
- Mobile support feature allows you to edit a mobile version of your page
- Highly flexible drag and drop builder that allows you to freely edit elements anywhere on the page
- Limited widgets selection
- Cheapest plan is limited to features namely A/B testing
Benefits of Using Instapage
- Collaborate with multiple users and staff members that can also edit on the landing page at the same time
- Perfect for beginners
- Publishing options make landing page construction all the simpler
- Hosting is cared for
- Analytics and tools help track user experience on your site and enhance it over time
- Easily incorporate various third party services like Google Adwords
- Instablocks feature allows you to speed up the development process of creating multiple landing pages without a pre-built template
Instapage offers numerous benefits for both beginner and advanced users alike.
Yes, they are expensive but Instapage costs high for a lot of reasons. It’s a high-powered landing page builder that is truly powerful in building and growing your sales.
Stay tuned as we dive deeper into how Instapage can help you in converting more sales.
But first, if you’re wondering midway through this article why not use WordPress rather than Instapage, that is what this next section covers.
Instapage vs. WordPress Ssl Pending Instapage
You may be thinking or have heard from your colleagues: Instapage’s features are similar to the page builder, Thrive Architect. And you’re right. The webpage builder WordPress offers is indeed powerful and also reliable. But here are three reasons I encourage using Instapage over WordPress:
- Instapage provides more features than any other page builder. Against WordPress, Instapage provides hosting for your site and even your digitally stored accounts, analytics, A/B testing, Instablocks, heatmaps, and far more.
- Instapage offers collaborative features that are extremely useful when collaborating as a team or in an agency and you’ll be able to manage multiple landing pages from just one account.
- Instapage is a sole-driven landing page builder unlike WordPress. This also includes more templates and widget components on Instapage’s side.
This is the section you’ve all been waiting for. This is where we take an in-depth investigation of the gears behind Instapage, what their features are, and what they can do for your business.
Instapage provides a broad assortment of templates to select from which are highly converting and amazing in both design and layout. This is just one of the reasons that contribute to the simple page construction process using Instapage. The designs itself are elegant, crisp, and make a minimalist vibe which presents a clear definition and outline of what you’re selling along with the headlines, CTA, and various elements you add into the page.
Instablocks Ssl Pending Instapage
The principal benefit of using Instablocks is having the ability to re-use landing pages you have created in the past. This is a timesaving feature that saves you time and effort and helps you work efficiently when creating landing pages. You may either select from the Instablock templates or create your own and save it as your own to use in the future. Moreover, you can save the landing page you built as a global block to upgrade multiple landing pages you intend to create in the future also. What I love about the Instablocks feature apart from its personalization aspect is how effectively you can create a landing page under a brief amount of time also.
AMP Page Feature
What this does is it helps you create lightning-fast mobile-responsive pages.
Every site that also offers a mobile version needs to be in sync and well-coordinated. If users found out that your website and the mobile version do not match or at least do not carry the identical content or information, they may have second thoughts. What’s more, users spend more time on their mobile devices than they do on their computers. It is for that reason alone that having a mobile-responsive version and a user friendly interface are highly essential aspects to consider.
Luckily, with the AMP page feature on Instapage, this isn’t hard to do and lightning fast.
The AMP page also provides unlimited A/B testing and you can easily publish them through sites such as WordPress. Instead of creating an AMP page from scratch, you may also use pre-existing landing pages you built and convert them easily into AMP pages by saving them into your Instablocks folder and then opening the file once you start making your AMP page. Instapage even offers cool ways you can use AMP for your Ecommerce sites.
Editing: Drag & Drop Builder
A highlight of Instapage’s attributes is their drag and drop function. You can virtually position your widgets and site elements anywhere on the screen. Unlike many page builders, there are limitations in their drag and drop builder functions and some are pre-set to follow a certain design, block structure, and template design.
You’ll also have access to an image management program and a plethora of design add-ons to use. Using the toolbar and selecting from the widgets menu is also extremely easy. Widgets include adding a picture, video, desktop design, buttons, and various page components.
Every landing page you create is automatically mobile-responsive also. You can check the mobile version and make any changes easily by clicking on the mobile tab directly beside desktop.
Once there, you can align and group the layout according to the way you grouped your desktop version for synchronicity along with using the mobile aspect ratio lock feature to keep all of the page elements grouped together and locked, whether it’s in a desktop or mobile design.
Integrated Collaborative Feature Ssl Pending Instapage
The collaborative feature is just one of the many features Instapage offers that stands out among several landing page builders. You can comment in real time. It’s as simple as clicking on a specific design element and leaving comments for members.
You can notify members when they are mentioned in a comment via email or respond in real time. You can also set the visibility of threaded discussions on different visibility levels either to the team or to everyone.
Inviting guests to look at the landing page is also easy, through copying the inner link of your page builder to invite customers. Lastly, you can create password-protected landing pages when inviting clients to see your landing page for improved security.
To access the comment thread, you can readily locate it at the left portion of your display with a message icon.
Agency & Client Management
From the dashboard, you can extend your collaborative features by managing all pages and sub-accounts together with your domains and integrations. In every sub-account you can manage the publishing of domains and pages on your preferred Content Management System.
The branded email notification feature allows you to send messages that are branded to clients and stakeholders, regarding any upgrades or direct acquisitions with your own unique design and layout to boost professionalism and foster stronger relationships.
Finally, the audit log feature lets you monitor user activity, changes, and any history by filtering the sub-account you specifically want to track along with any particular dates that you want to go over.
Publishing is made easy in Instapage where you can publish on your own custom domains or through built-in site extensions of the website such as WordPress, Drupal, and Facebook.
You can also give team members account or sub-account access with no login credentials through a CMS token. This makes publishing flexible and flexible when it comes to handling tons of pages that are published.
Heat Maps and A/B Testing
The heat map feature allows you to monitor user activity easily based on mouse movement, clicks, and scroll depth. All this may genuinely help improve your user experience and what elements in your site need improvement. The heat map attribute is among the best tools to use to produce a more effective landing page.
A/B testing aids you to ensure you’re making the best page possible by comparing different versions of this page to one another. If you’re looking to create the highest converting landing page for your customers, using A/B testing helps you test various strategies and approaches to ensure you’re providing users the best experience possible. This may take some time though, because you will have to study the operation and analytics per version on the analytics dashboard. Each version will be dependent on the parameters that you set which you can easily do as well.
On your analytics dashboard, you can track page performance, adjust the settings of your A/B split tests, and see data on both your desktop and mobile versions.
Aside from these features you can also: Ssl Pending Instapage
- Define conversion goals from the Builder menu and see them in your analytics dashboard
- You can look at all your prospects from the analytics dashboard
- View your webpage’s conversion rate
- You can adjust the traffic split for different versions you set on your A/B test
- Integrate with digital advertising platforms such as Facebook Pixel, Google Ads, and Google Tag Manager to boost your conversion numbers
Other third-party services you can integrate with Instapage:
- LinkedIn Ads
- Twitter Ads
- Microsoft Ads
- Perfect Audience
Email Marketing Ssl Pending Instapage
- Mail Chimp
- Mad Mimi
- Campaign Monitor
- Constant Contact
- Critical Effects
- Apex Chat
Others include Zapier, Webhooks, WordPress, Trustpilot, Typekit, Iterable, Drupal, Verb technology, Fomo, and Google fonts.
So there you have it. The features Instapage provides together with the analytics, optimization, and the collaborative aspects make Instapage a powerhouse page builder for companies all around.
Pricing Ssl Pending Instapage
Just how much does Instapage cost? It’s a steep price, to be blunt. The program starts at $149 and has limited features compared to the higher, customized plan but comes with adequate resources you need for your company.
Landing page experiences, unique visitors, team members and workspaces have some limitations in the business plan and even at the enterprise plan you have up to 30,000 unique visitors, 5 team members and workspaces, and 30 landing page experiences.
So overall, is it worth it? For someone with only a couple of landing pages and a casual blogger or site owner at best, Instapage is too heavy on your part. But if you are a medium to large sized agency with marketing teams, advertising teams, and run a ton of different advertisements, promotions, events to deal with numerous clients, then yes Instapage is definitely worth the shot.
It’s important to recall that Instapage’s structure and general features are designed more for a team or group, instead of a solo blogger. With that said, Instapage may not come off as cheap but the price you pay for the value you get doesn’t leave you short-changed .
Conclusion Ssl Pending Instapage
Instapage is among the most effective landing page builders to date. It’s definitely a standout machine out of many landing page builders. Even though the features may seem overwhelming at first, Instapage suits perfectly for beginners thanks to how easy and compact their interface, is from their Builder features down to their innovative performance features like adding html or CSS code.
If you do not want a landing page builder as innovative as Instapage, there are always cheaper alternatives you may choose, such as Leadpages. Be that as it may, Instapage is one of the best landing page builders out there that helps you create optimized and high-converting landing pages. I can guarantee if you decide to attempt Instapage, you won’t be disappointed.