Building optimized and beautiful landing pages is a challenging feat. That is, without a successful landing page-builder. You need better conversion rates for your sales, right?
Landing page builders today are extremely easy to use. You wouldn’t even need basic coding skills to create an effective landing page. So why stop yourself from registering for at least one page builder software and instead, give it a go.
Instapage provides a broad selection of optimization and analytics features. Like every business site owner, landing pages are essential to converting sales and generating leads. That means the features that enable you to understand your audience most and boost your conversion are the diamonds here. Why else wouldn’t you use a landing page builder if you were not thinking of expanding, growing, or earning more profit?
In this review, I will share with you what makes Instapage a fantastic page builder and perhaps, you’ll be convinced to use Instapage on your own.
Pros and Cons Instapage Square Payment
- Over 200 landing page templates to use
- Conversion goals and analytics are built-in features
- Fantastic for working with team members or groups
- Solid A/B testing and easy to use
- Chat support is extremely helpful and responsive
- Mobile support feature allows you to edit a mobile version of your page
- Highly flexible drag and drop builder that allows you to freely edit elements anywhere on the page
- Limited widgets selection
- Cheapest plan is limited to features specifically A/B testing
Benefits of Utilizing Instapage
- Collaborate with multiple users and team members who can also edit on the landing page at the same time
- Fantastic for beginners
- Publishing options make creating landing page building all the simpler
- Hosting is cared for
- Analytics and tools help monitor user experience on your site and improve it over time
- Easily incorporate various third party services like Google Adwords
- Instablocks attribute allows you to speed up the development process of creating multiple landing pages without using a pre-built template
Instapage offers numerous benefits for both novice and advanced users alike.
Yes, they are expensive but Instapage prices high for a lot of reasons. It’s an impressive landing page builder that is truly effective in building and growing your sales.
Stay tuned as we dive deeper into how Instapage can help you in converting more sales.
But first, if you’re wondering midway through this article why not use WordPress instead of Instapage, that’s what this next section covers.
Instapage vs. WordPress Instapage Square Payment
You may be thinking or have heard from your colleagues: Instapage’s features are like the page builder, Thrive Architect. And you are right. The page builder WordPress offers is indeed capable and also reliable. But here are 3 reasons I encourage using Instapage over WordPress:
- Instapage provides more features than any other page builder. Against WordPress, Instapage provides hosting for your site and even your digitally stored accounts, analytics, A/B testing, Instablocks, heatmaps, and far more.
- Instapage offers collaborative features that are extremely useful when working as a team or in an agency and you’ll be able to manage multiple landing pages from only 1 account.
- Instapage is a sole-driven landing page builder unlike WordPress. This also includes more templates and widget components on Instapage’s side.
This is the section you’ve all been waiting for. This is where we have an in-depth look of the gears behind Instapage, what their attributes are, and what they can do for your company.
Instapage provides a broad range of templates to select from that are highly converting and amazing in both design and layout. This is just one reason that contribute to the simple page construction process using Instapage. The designs itself are elegant, crisp, and make a minimalist vibe which presents a clear definition and outline of what you’re selling along with the headlines, CTA, and various elements you add in the page.
Instablocks Instapage Square Payment
The principal benefit of using Instablocks is having the ability to re-use landing pages you’ve created in the past. This is a timesaving feature that saves you time and effort and helps you work efficiently when creating landing pages. You may either choose from the Instablock templates or create your own and save it as your own to use later on. Moreover, you can save the landing page you built as a global block to update multiple landing pages you intend to create in the future also. What I love about the Instablocks feature apart from its personalization aspect is how effectively you can create a landing page under a short amount of time as well.
AMP Page Feature
What this does is it helps you create lightning-fast mobile-responsive pages.
Every site that also provides a mobile version has to be in sync and well-coordinated. If users found out that your website and the mobile version don’t match or at least do not carry the same content or information, they may have second thoughts. More importantly, users spend more time on their mobile devices than they do on their own computers. It’s for that reason alone that using a mobile-responsive version and a user-friendly interface are highly essential factors to consider.
Luckily, using the AMP page feature on Instapage, this is easy to do and lightning fast.
The AMP page also provides unlimited A/B testing and you can easily publish them through sites like WordPress. Rather than creating an AMP page from scratch, you can also use pre-existing landing pages you assembled and convert them easily into AMP pages by saving them in to your Instablocks folder and then opening the file once you start making your AMP page. Instapage even offers cool ways you can use AMP for your Ecommerce sites.
Editing: Drag & Drop Builder
A highlight of Instapage’s attributes is their drag and drop function. You can virtually position your widgets and website elements anywhere on the screen. Unlike most page builders, there are limitations in their drag and drop builder functions and some are pre-set to adjust to a certain layout, block structure, and template design.
You will also have access to an image management system and a host of layout add-ons to use. Using the toolbar and selecting from the widgets menu is also extremely easy. Widgets include adding an image, video, background design, buttons, and various page components.
Every landing page you create is automatically mobile-responsive also. You can check the mobile version and make any changes easily by clicking on the mobile tab right beside desktop.
Once there, you can align and group the layout according to how you grouped your desktop version for synchronicity together with using the mobile aspect ratio lock feature to keep all of the page elements grouped together and locked, whether it is in a desktop or mobile design.
Integrated Collaborative Feature Instapage Square Payment
The collaborative feature is one of many features Instapage offers that stands out among several landing page builders. It is possible to comment in real time. It’s as simple as clicking on a specific design element and leaving comments for members.
It is possible to notify members when they are mentioned in a comment via email or reply in real time. You can even set the visibility of threaded discussions on different visibility levels either to the group or to everyone.
Inviting guests to view the landing page is also simple, through copying the internal link of your page builder to encourage customers. Finally, you can create password-protected landing pages when inviting clients to view your landing page for better security.
To access the comment thread, you may readily locate it at the left part of your screen with a message icon.
Agency & Client Management
In the dashboard, you can extend your collaborative features by handling all pages and sub-accounts along with your domains and integrations. In each sub-account you can deal with the publishing of pages and domains on your preferred Content Management System.
The branded email notification feature allows you to send branded email messages to clients and stakeholders, regarding any updates or lead acquisitions with your own unique design and layout to boost professionalism and foster stronger relationships.
Finally, the audit log feature allows you to track user activity, changes, and any history by filtering the sub-account you specifically want to track along with any particular dates you wish to go over.
Publishing is made easy in Instapage in which you can publish in your own custom domain names or via built-in site extensions of this site such as WordPress, Drupal, and Facebook.
You can even give team members account or sub-account accessibility with no login credentials through a CMS token. This makes publishing flexible and flexible when it comes to handling tons of published pages.
Heat Maps and A/B Testing
The heat map feature lets you monitor user activity easily based on mouse movement, clicks, and scroll depth. All this may genuinely help improve your user experience and what elements in your site need improvement. The heat map attribute is one of the best tools to use to create a more successful landing page.
A/B testing helps you ensure you’re making the best page possible by comparing different versions of this page to one another. If you’re looking to create the highest converting landing page for your customers, using A/B testing can help you test different strategies and approaches to make sure you’re providing users the best experience you can. This may take some time though, because you will have to study the operation and analytics per variant on the analytics dashboard. Each version will be dependent on the parameters that you set which you can easily do as well.
In your analytics dashboard, you can track page performance, adjust the settings of your A/B split tests, and see data on both your desktop and mobile versions.
Apart from these features you can also: Instapage Square Payment
- Define conversion goals in the Builder menu and view them in your analytics dashboard
- You can look at all your prospects from the analytics dashboard
- View your page’s conversion rate
- You can adjust the traffic split for different versions you set on your A/B test
- Integrate with digital advertising platforms such as Facebook Pixel, Google Ads, and Google Tag Manager to increase your conversion numbers
Other third-party services you can integrate with Instapage:
- LinkedIn Ads
- Twitter Ads
- Microsoft Ads
- Perfect Audience
Email Marketing Instapage Square Payment
- Mail Chimp
- Mad Mimi
- Campaign Monitor
- Constant Contact
- Critical Effects
- Apex Chat
Others include Zapier, Webhooks, WordPress, Trustpilot, Typekit, Iterable, Drupal, Verb technology, Fomo, and Google fonts.
So there you have it. The features Instapage provides along with the analytics, optimization, and the collaborative aspects make Instapage a powerhouse page builder for businesses all around.
Pricing Instapage Square Payment
Just how much does Instapage cost? It is a steep price, to be blunt. The plan starts at $149 and has limited features compared to the higher, customized plan but includes adequate tools you need for your company.
Landing page experiences, unique visitors, team members and workspaces have some restrictions in the business plan and even at the enterprise plan you’re up to 30,000 unique visitors, 5 team members and workspaces, and 30 landing page experiences.
So overall, is it worthwhile? For someone with just a couple of landing pages and a casual blogger or website owner at best, Instapage is too heavy on your part. But if you’re a moderate to large sized agency with marketing teams, advertising teams, and run a lot of different advertisements, promotions, events to connect with various clients, then yes Instapage is definitely worth the shot.
It’s important to remember that Instapage’s structure and overall features are designed more for a group or team, instead of a solo blogger. With that being said, Instapage might not come off as cheap but the price you pay for the value you get doesn’t leave you short-changed either.
Conclusion Instapage Square Payment
Instapage is among the most powerful landing page builders to date. It is definitely a standout machine out of many landing page builders. Although the features may seem overwhelming at first, Instapage suits perfectly for novices thanks to how simple and streamlined their dashboard, is from their Builder features down to their innovative performance features like adding html or CSS code.
If you don’t need a landing page builder as innovative as Instapage, there are always cheaper alternatives you may opt for, such as Leadpages. Be that as it may, Instapage is among the best landing page builders out there that helps you create optimized and high-converting landing pages. I can guarantee if you choose to try Instapage, you won’t be disappointed.