Building optimized and beautiful landing pages is a challenging feat. That is, without a successful landing page-builder. You need better conversion rates for your sales, right?
Landing page builders nowadays are extremely easy to use. You wouldn’t even need basic coding skills to make an effective landing page. So why stop yourself from registering for at least one page builder software and instead, give it a try.
Instapage provides a broad selection of analytics and optimization features. Like every business site owner, landing pages are essential to converting sales and generating leads. That means the characteristics that enable you to understand your audience most and improve your conversion are the diamonds here. Why else wouldn’t you use a landing page builder if you weren’t thinking of expanding, growing, or earning more profit?
In this review, I will share with you what makes Instapage a fantastic page builder and perhaps, you are going to be convinced to use Instapage on your own.
Pros and Cons Instapage How to Create Login Page
- Over 200 landing page templates to use
- Conversion Objectives and analytics are built-in features
- Fantastic for collaborating with team members or groups
- Solid A/B testing and easy to use
- Chat support is extremely helpful and responsive
- Mobile support feature allows you to edit a mobile version of your page
- Highly flexible drag and drop builder that allows you to freely edit components anywhere on the page
- Limited widgets selection
- Cheapest plan is limited to features namely A/B testing
Benefits of Using Instapage
- Collaborate with multiple users and team members who can also edit on the landing page simultaneously
- Perfect for beginners
- Publishing options make landing page construction all the simpler
- Hosting is taken care of
- Analytics and tools help monitor user experience on your site and enhance it over time
- Easily incorporate various third party services like Google Adwords
- Instablocks feature allows you to speed up the development process of creating multiple landing pages without using a pre-built template
Instapage offers numerous benefits for both novice and advanced users alike.
Yes, they are expensive but Instapage costs high for many reasons. It is a high-powered landing page builder that’s truly effective in building and growing your sales.
Stay tuned as we dive deeper into how Instapage can help you in converting more sales.
But first, if you were wondering midway through this article why not use WordPress rather than Instapage, that’s what the next section covers.
Instapage vs. WordPress Instapage How to Create Login Page
You may be thinking or have heard from your colleagues: Instapage’s features are like the page builder, Thrive Architect. And you are right. The page builder WordPress offers is really powerful and also reliable. But here are 3 reasons I encourage using Instapage over WordPress:
- Instapage offers more features than any other page builder. Against WordPress, Instapage provides hosting for your site and your digitally stored accounts, analytics, A/B testing, Instablocks, heatmaps, and a lot more.
- Instapage offers collaborative features which are extremely useful when collaborating as a team or in an agency and you’ll be able to handle multiple landing pages from only 1 account.
- Instapage is a sole-driven landing page builder unlike WordPress. This also includes more templates and widget elements on Instapage’s side.
This is the section you’ve all been waiting for. This is where we have an in-depth look of the gears behind Instapage, what their attributes are, and what they can do for your business.
Instapage provides a broad assortment of templates to choose from that are highly converting and amazing in both design and layout. This is just one of the reasons that result in the simple page building process using Instapage. The designs itself are elegant, crisp, and make a minimalist vibe that presents a clear definition and outline of what you are selling along with the headlines, CTA, and various components you add in the page.
Instablocks Instapage How to Create Login Page
The main benefit of using Instablocks is having the ability to re-use landing pages you’ve created previously. This is a timesaving feature that saves you time and effort and helps you work efficiently when creating landing pages. You may either select from the Instablock templates or create your own and save it as your own to use in the future. In addition, you can save the landing page you built as a global block to upgrade multiple landing pages you intend to create in the future too. What I love about the Instablocks feature aside from its personalization aspect is how effectively you can create a landing page under a short amount of time as well.
AMP Page Feature
What this does is it makes it possible to create lightning-fast mobile-responsive pages.
Every site that also offers a mobile version needs to be in sync and well-coordinated. If users found out that your site and the mobile version don’t match or at least don’t carry the identical content or information, they may have second thoughts. What’s more, users spend more time on their mobile devices than they do on their computers. It is for that reason alone that having a mobile-responsive version and a user-friendly interface are highly essential factors to consider.
Luckily, using the AMP page feature on Instapage, this isn’t hard to do and lightning fast.
The AMP page also provides unlimited A/B testing and it is easy to publish them through sites like WordPress. Instead of creating an AMP page from scratch, you may also use pre-existing landing pages you assembled and convert them easily into AMP pages by storing them in to your Instablocks folder and then opening the file after you start making your AMP page. Instapage even offers cool ways you can use AMP for your Ecommerce sites.
Editing: Drag & Drop Builder
A highlight of Instapage’s attributes is their drag and drop function. You can virtually position your widgets and website elements anywhere on the screen. Unlike many page builders, there are limitations in their drag and drop builder functions and some are pre-set to adjust to a certain design, block structure, and template design.
You’ll also have access to an image management program and a host of design add-ons to use. Using the toolbar and selecting in the widgets menu is also very straightforward. Widgets include adding an image, video, desktop design, buttons, and various page elements.
Every landing page you create is automatically mobile-responsive also. You can check the mobile version and make any changes easily by clicking on the mobile tab right beside desktop.
Once there, you can align and group the layout according to the way you grouped your desktop version for synchronicity along with using the mobile aspect ratio lock feature to keep all of the page elements grouped together and secured, whether it is in a desktop or mobile layout.
Integrated Collaborative Feature Instapage How to Create Login Page
The collaborative feature is just one of many attributes Instapage offers that stands out among many landing page builders. You can comment in real time. It’s as simple as clicking on a specific design element and leaving comments for members.
It is possible to notify members when they are mentioned in a comment via email or respond in real time. You can even set the visibility of threaded discussions on different visibility levels either to the group or to everyone.
Inviting guests to view the landing page is also simple, through copying the inner link of your page builder to encourage clients. Lastly, you can create password-protected landing pages when inviting customers to view your landing page for better security.
To access the comment thread, you may easily locate it at the left part of your display with a message icon.
Agency & Client Management
From the dashboard, you can extend your collaborative features by managing all pages and sub-accounts along with your domains and integrations. In each sub-account you can manage the publishing of pages and domains on your preferred Content Management System.
The branded email notification feature allows you to send messages that are branded to customers and stakeholders, regarding any updates or direct acquisitions with your own unique design and layout to boost professionalism and foster stronger relationships.
Finally, the audit log feature lets you track user activity, changes, and any history by filtering the sub-account you specifically want to track together with any particular dates that you wish to go over.
Publishing is made simple in Instapage where you can publish on your own custom domain names or via built-in site extensions of the website such as WordPress, Drupal, and Facebook.
You can also give team members account or sub-account access without any login credentials through a CMS token. This makes publishing flexible and flexible when it comes to managing tons of published pages.
Heat Maps and A/B Testing
The heat map feature allows you to monitor user activity easily based on mouse movement, clicks, and scroll depth. All this may genuinely help improve your user experience and what elements in your site need improvement. The heat map attribute is one of the best tools to use to create a more effective landing page.
A/B testing aids you to ensure you are making the best page possible by comparing different versions of this page to one another. If you’re looking to produce the highest converting landing page for your visitors, using A/B testing helps you test various strategies and approaches to ensure you’re providing users the best experience possible. This will take some time though, because you will have to study the operation and analytics per version on the analytics dashboard. Each version will depend on the parameters that you set which you can certainly do as well.
On your analytics dashboard, you can track page performance, adjust the settings of your A/B split tests, and see data on both your desktop and mobile versions.
Aside from these features you can also: Instapage How to Create Login Page
- Define conversion goals in the Builder menu and view them on your analytics dashboard
- You can look at all your prospects from the analytics dashboard
- View your page’s conversion rate
- You can adjust the traffic split for different versions you set on your A/B test
- Integrate with electronic advertising platforms like Facebook Pixel, Google Ads, and Google Tag Manager to increase your conversion rates
Other third-party services you can incorporate with Instapage:
- LinkedIn Ads
- Twitter Ads
- Microsoft Ads
- Perfect Audience
Email Marketing Instapage How to Create Login Page
- Mail Chimp
- Mad Mimi
- Campaign Monitor
- Constant Contact
- Critical Impact
- Apex Chat
Others include Zapier, Webhooks, WordPress, Trustpilot, Typekit, Iterable, Drupal, Verb tech, Fomo, and Google fonts.
So there you have it. The features Instapage provides together with the analytics, optimization, and the collaborative aspects make Instapage a powerhouse page builder for companies all around.
Pricing Instapage How to Create Login Page
So how much does Instapage cost? It’s a steep price, to be blunt. The plan starts at $149 and has limited features compared to the higher, customized plan but comes with sufficient resources you need for your business.
Landing page experiences, unique traffic, team members and workspaces have some restrictions in the business plan and even at the enterprise plan you’re up to 30,000 unique visitors, 5 team members and workspaces, and 30 landing page experiences.
So overall, is it worth it? For someone with only a few landing pages and a casual blogger or site owner at best, Instapage is too heavy on your part. But if you’re a medium to large sized service with marketing teams, advertising teams, and run a lot of different ads, promotions, events to deal with various customers, then yes Instapage is definitely worth the shot.
It’s important to recall that Instapage’s structure and general features are designed more for a team or group, rather than a solo blogger. With that said, Instapage may not come off as cheap but the price you pay for the value you get does not leave you short-changed .
Conclusion Instapage How to Create Login Page
Instapage is among the most effective landing page builders to date. It is definitely a standout machine among many landing page builders. Although the features might appear overwhelming at first, Instapage suits perfectly for novices thanks to how easy and streamlined their interface, is from their Builder features down to their advanced functionality features such as adding html or CSS code.
If you do not need a landing page builder as innovative as Instapage, there are always cheaper alternatives you may choose, such as Leadpages. Be that as it may, Instapage is among the best landing page builders out there that makes it possible to create optimized and high-converting landing pages. I can guarantee if you choose to try Instapage, you won’t be disappointed.