Building optimized and beautiful landing pages is a challenging feat. That is, without a successful landing page-builder. You need better conversion rates for your own sales, right?
Landing page builders today are quite easy to use. You wouldn’t even need basic coding skills to make an effective landing page. So why stop yourself from signing up for at least one page builder software and instead, give it a try.
Instapage provides a broad range of optimization and analytics features. Like any business site owner, landing pages are crucial to converting sales and generating leads. That means the characteristics that help you understand your audience most and boost your conversion are the real diamonds here. Why else wouldn’t you use a landing page builder if you weren’t thinking of expanding, growing, or earning more profit?
In this review, I’ll share with you what makes Instapage a fantastic page builder and possibly, you are going to be convinced to use Instapage on your own.
Pros and Cons How Many Pixels Wide Instapage
Pros
- Over 200 landing page templates to use
- Conversion Objectives and analytics are built-in capabilities
- Fantastic for collaborating with team members or groups
- Solid A/B testing and easy to use
- Chat support is very helpful and responsive
- Mobile support attribute allows you to edit a mobile version of your page
- Highly flexible drag and drop builder that allows you to freely edit elements anywhere on the page
Cons
- Limited widgets selection
- Cheapest plan is limited to features namely A/B testing
- Pricey
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Benefits of Using Instapage
- Collaborate with multiple users and staff members who can also edit on the landing page at the same time
- Fantastic for beginners
- Publishing options make creating landing page building all the simpler
- Hosting is taken care of
- Analytics and tools help monitor user experience on your site and enhance it over time
- Easily incorporate various third party services such as Google Adwords
- Instablocks attribute allows you to speed up the development process of creating multiple landing pages without a pre-built template
Instapage offers numerous benefits for both novice and advanced users alike.
Yes, they are expensive but Instapage prices high for a lot of reasons. It is an impressive landing page builder that is truly powerful in building and growing your sales.
Stay tuned as we dive deeper into how Instapage can benefit you in converting more sales.
But first, if you were wondering midway through this article why not use WordPress rather than Instapage, that is exactly what the next section covers.
Instapage vs. WordPress How Many Pixels Wide Instapage
You may be thinking or have heard from your colleagues: Instapage’s features are like the page builder, Thrive Architect. And you’re right. The page builder WordPress offers is indeed powerful and also reliable. But here are 3 reasons I encourage using Instapage over WordPress:
- Instapage provides more features than any other page builder. Against WordPress, Instapage provides hosting for your site and your digitally stored accounts, analytics, A/B testing, Instablocks, heatmaps, and a lot more.
- Instapage offers collaborative features that are extremely useful when collaborating as a team or in an agency and you can manage multiple landing pages from just 1 account.
- Instapage is a sole-driven landing page builder unlike WordPress. This also includes more templates and widget components on Instapage’s side.
Key Features
This is the section you have all been waiting for. This is where we have an in-depth investigation of the gears behind Instapage, what their attributes are, and what they can do for your business.
Templates
Instapage provides a broad assortment of templates to select from that are highly converting and amazing in both design and layout. This is just one reason that contribute to the easy page building process using Instapage. The layouts itself are elegant, crisp, and create a minimalist vibe that presents a clear definition and outline of what you are selling together with the headlines, CTA, and various components you add into the page.
Instablocks How Many Pixels Wide Instapage
The main advantage of using Instablocks is having the ability to re-use landing pages you’ve created in the past. This is a timesaving feature that saves you time and effort and helps you work efficiently when creating landing pages. You can either choose from the Instablock templates or create your own and save it as your own to use later on. Moreover, you can save the landing page you built as a global block to upgrade multiple landing pages you plan to create in the future too. What I love about the Instablocks feature apart from its personalization aspect is how effectively you can make a landing page under a brief amount of time as well.
AMP Page Feature
What this does is it makes it possible to create lightning-fast mobile-responsive pages.
Every website that also offers a mobile version needs to be in sync and well-coordinated. If users found out that your site and the mobile version don’t match or at least do not carry the same content or information, they may have second thoughts. More importantly, users spend more time on their mobile devices than they do on their computers. It is for that reason alone that having a mobile-responsive version and a user friendly interface are highly essential factors to consider.
Fortunately, with the AMP page attribute on Instapage, this isn’t hard to do and lightning fast.
The AMP page also provides unlimited A/B testing and it is easy to publish them through sites like WordPress. Rather than creating an AMP page from scratch, you can even use pre-existing landing pages you assembled and convert them easily into AMP pages by storing them in to your Instablocks folder and then opening the document once you start making your AMP page. Instapage even offers cool ways you can use AMP for your Ecommerce sites.
Editing: Drag & Drop Builder
A highlight of Instapage’s attributes is their drag and drop function. You can virtually position your widgets and website elements anywhere on the screen. Unlike many page builders, there are constraints in their drag and drop builder functions and some are pre-set to follow a certain design, block structure, and template design.
You’ll also have access to an image management program and a plethora of design add-ons to use. Using the toolbar and selecting from the widgets menu is also very easy. Widgets include adding a picture, video, desktop design, buttons, and various page elements.
Every landing page you create is automatically mobile-responsive as well. You can check the mobile version and make any changes easily by clicking on the mobile tab right beside desktop.
Once there, you can align and group the layout according to the way you grouped your desktop version for synchronicity along with using the mobile aspect ratio lock feature to keep all the page elements grouped together and secured, whether it’s in a desktop or mobile design.
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Integrated Collaborative Feature How Many Pixels Wide Instapage
The collaborative feature is one of the many features Instapage offers that stands out among several landing page builders. You can comment in real time. It’s as easy as clicking on a specific design element and leaving comments for members.
You can notify members when they’re mentioned in a comment via email or reply in real time. You can even set the visibility of threaded conversations on different visibility levels either to the group or to everyone.
Inviting guests to look at the landing page is also easy, through copying the internal link of your page builder to encourage customers. Finally, you can create password-protected landing pages when inviting clients to view your landing page for better security.
To access the comment thread, you can readily locate it at the left part of your display with a message icon.
Agency & Client Management
In the dashboard, you can extend your collaborative features by handling all pages and sub-accounts together with your domains and integrations. In each sub-account you can manage the publishing of domains and pages on your preferred Content Management System.
The branded email notification feature allows you to send branded email messages to customers and stakeholders, regarding any updates or direct acquisitions with your own unique design and layout to improve professionalism and foster stronger relationships.
Finally, the audit log feature allows you to monitor user activity, changes, and any history by filtering the sub-account you especially wish to track together with any specific dates that you wish to go over.
Publishing Options
Publishing is made simple in Instapage in which you can publish on your own custom domains or through built-in site extensions of this site such as WordPress, Drupal, and Facebook.
You can also give team members account or sub-account access with no login credentials via a CMS token. This makes publishing flexible and flexible when it comes to handling tons of pages that are published.
Heat Maps and A/B Testing
The heat map feature lets you monitor user activity easily based on mouse movement, clicks, and scroll depth. All this may genuinely help improve your user experience and what elements in your site need improvement. The heat map attribute is one of the best tools to use to create a more effective landing page.
A/B testing helps you ensure you are making the best page possible by comparing different versions of this page to one another. If you’re trying to create the highest converting landing page for your visitors, using A/B testing can help you test various strategies and approaches to make sure you’re providing users the best experience possible. This will take some time however, since you will have to study the performance and analytics per version on the analytics dashboard. Each version will be dependent on the parameters that you set which you can easily do as well.
On your analytics dashboard, you can track page performance, adjust the settings of your A/B split tests, and see data on both your desktop and mobile versions.
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Apart from these features you can also: How Many Pixels Wide Instapage
- Define conversion goals in the Builder menu and see them on your analytics dashboard
- You can look at all of your leads from the analytics dashboard
- View your page’s conversion rate
- You can adjust the visitors split for different versions you set on your A/B test
- Integrate with digital advertising platforms such as Facebook Pixel, Google Ads, and Google Tag Manager to increase your conversion numbers
Other third-party services you can integrate with Instapage:
Analytics
- Kissmetrics
- Mixpanel
- Heap
Advertising
- LinkedIn Ads
- RollWorks
- BrightRoll
- Twitter Ads
- Microsoft Ads
- AdRoll
- Perfect Audience
- Taboola
- MarinOne
Call Tracking
- CallRail
- DialogTech
- Matelso
- Retreaver
- TrackDrive
CRM
- Infusionsoft
- Zoho
- Salesforce
- ActiveCampaign
E-commerce
- Paypal
- Shopify
- Venmo
- Kenshoo
- Stripe
- Outgrow
Email Marketing How Many Pixels Wide Instapage
- Mail Chimp
- GetResponse
- Mad Mimi
- Campaign Monitor
- AWeber
- ConvertKit
- Constant Contact
- E-goi
Marketing Automation
- HubSpot
- Infusionsoft
- ConvertKit
- Pardot
- ActiveCampaign
- Autopilot
- Marketo
- Critical Effects
- Capture
Live Chat
- Intercom
- LiveChat
- Olark
- Zendesk
- Cliengo
- Apex Chat
Others include Zapier, Webhooks, WordPress, Trustpilot, Typekit, Iterable, Drupal, Verb technology, Fomo, and Google fonts.
So there you have it. The features Instapage provides together with the analytics, optimization, and the collaborative aspects make Instapage a powerhouse page builder for companies all around.
Pricing How Many Pixels Wide Instapage
Just how much does Instapage cost? It’s a steep price, to be blunt. The plan starts at $149 and has limited features compared to the higher, customized plan but includes adequate tools you need for your business.
Landing page experiences, unique visitors, team members and workspaces have some restrictions in the business plan and even at the enterprise plan you’re up to 30,000 unique visitors, 5 team members and workspaces, and 30 landing page experiences.
So overall, is it worthwhile? For someone with only a couple of landing pages and a casual blogger or website owner at best, Instapage is too heavy on your part. But if you are a moderate to large sized agency with marketing teams, advertising teams, and run a lot of different ads, promotions, events to connect with various customers, then yes Instapage is certainly worth the shot.
It is important to remember that Instapage’s structure and overall features are designed more for a group or team, rather than a solo blogger. With that said, Instapage may not come off as cheap but the price you pay for the value you get doesn’t leave you short-changed .
Conclusion How Many Pixels Wide Instapage
Instapage is one of the most effective landing page builders to date. It’s definitely a standout machine out of many landing page builders. Although the features may seem overwhelming at first, Instapage suits perfectly even for novices thanks to how simple and compact their interface, is from their Builder attributes down to their advanced performance features like adding html or CSS code.
If you don’t want a landing page builder as powerful as Instapage, there are always cheaper alternatives you can choose, such as Leadpages. Be that as it may, Instapage is one of the best landing page builders out there that makes it possible to create optimized and high-converting landing pages. I can guarantee if you choose to attempt Instapage, you won’t be disappointed.