Building optimized and beautiful landing pages is a tough feat. That is, without a successful landing page-builder. You want better conversion rates for your sales, right?
Landing page builders today are quite easy to use. You would not even need basic coding skills to make an effective landing page. So why stop yourself from signing up for at least one page builder software and instead, give it a try.
Instapage provides a broad selection of optimization and analytics features. Like any business site owner, landing pages are essential to converting sales and generating leads. That means the characteristics that help you understand your audience most and improve your conversion are the diamonds here. Why else wouldn’t you use a landing page builder if you weren’t thinking of expanding, growing, or earning more profit?
In this review, I will share with you what makes Instapage a fantastic page builder and perhaps, you are going to be convinced to use Instapage on your own.
Pros and Cons Can Instapage Call Api
Pros
- More than 200 landing page templates to use
- Conversion goals and analytics are built-in features
- Fantastic for collaborating with team members or groups
- Solid A/B testing and simple to use
- Chat support is very helpful and responsive
- Mobile support attribute allows you to edit a mobile version of your page
- Highly flexible drag and drop builder that allows you to freely edit components anywhere on the page
Cons
- Limited widgets selection
- Cheapest plan is limited to features specifically A/B testing
- Pricey
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Benefits of Utilizing Instapage
- Collaborate with multiple users and staff members that can also edit on the landing page at the same time
- Perfect for beginners
- Publishing options make creating landing page construction all the more easy
- Hosting is cared for
- Analytics and tools help track user experience on your site and enhance it over time
- Easily incorporate various third party services such as Google Adwords
- Instablocks attribute allows you to speed up the development process of creating multiple landing pages without using a pre-built template
Instapage offers numerous advantages for both novice and advanced users alike.
Yes, they are pricey but Instapage costs high for a lot of reasons. It’s a high-powered landing page builder that’s truly effective in building and growing your sales.
Stay tuned as we dive deeper into how Instapage can help you in converting more sales.
But first, if you were wondering midway through this article why not use WordPress instead of Instapage, that’s what this next section covers.
Instapage vs. WordPress Can Instapage Call Api
You might be thinking or have heard from your colleagues: Instapage’s features are like the page builder, Thrive Architect. And you are right. The page builder WordPress offers is really powerful and also reliable. But here are 3 reasons I encourage using Instapage over WordPress:
- Instapage provides more features than any other page builder. Against WordPress, Instapage provides hosting for your site and even your digitally stored accounts, analytics, A/B testing, Instablocks, heatmaps, and a lot more.
- Instapage offers collaborative features that are extremely useful when working as a team or in an agency and you can manage multiple landing pages from only 1 account.
- Instapage is a sole-driven landing page builder . This also includes more templates and widget components on Instapage’s side.
Key Features
This is the section you’ve been waiting for. This is where we have an in-depth look of the gears behind Instapage, what their attributes are, and what they can do for your business.
Templates
Instapage provides a broad range of templates to choose from that are highly converting and amazing in both design and layout. This is just one reason that contribute to the easy page construction process using Instapage. The layouts itself are elegant, crisp, and make a minimalist vibe which presents a clear definition and outline of what you are selling along with the headlines, CTA, and various components you add in the page.
Instablocks Can Instapage Call Api
The main benefit of using Instablocks is being able to re-use landing pages you’ve created in the past. This is a timesaving feature that saves you time and effort and helps you work efficiently when creating landing pages. You may either choose from the Instablock templates or create your own and save it as your own to use later on. In addition, you can save the landing page you built as a global block to upgrade multiple landing pages you plan to create in the long run also. What I love about the Instablocks feature apart from its personalization aspect is how effectively you can make a landing page under a short amount of time as well.
AMP Page Feature
What this does is it helps you create lightning-fast mobile-responsive pages.
Every website that also offers a mobile version needs to be in sync and well-coordinated. If users found out that your site and the mobile version do not match or at least don’t carry the identical content or information, they may have second thoughts. More importantly, users spend more time on their mobile devices than they do on their computers. It is for that reason alone that having a mobile-responsive version and a user-friendly interface are highly essential aspects to take into account.
Luckily, using the AMP page feature on Instapage, this is easy to do and lightning fast.
The AMP page also provides unlimited A/B testing and it is easy to publish them through sites like WordPress. Rather than creating an AMP page from scratch, you may even use pre-existing landing pages you assembled and convert them easily into AMP pages by storing them in to your Instablocks folder and then opening the document once you start creating your AMP page. Instapage even offers cool ways you can use AMP for your Ecommerce sites.
Editing: Drag & Drop Builder
A highlight of Instapage’s features is their drag and drop function. You can virtually position your widgets and site elements anywhere on the screen. Unlike many page builders, there are constraints in their drag and drop builder functions and some are already pre-set to adjust to a certain layout, block structure, and template design.
You will also have access to an image management system and a host of design add-ons to use. Using the toolbar and selecting from the widgets menu is also very easy. Widgets include adding an image, video, background design, buttons, and various page elements.
Every landing page you create is automatically mobile-responsive as well. You can check the mobile version and make any changes easily by clicking on the mobile tab right beside desktop.
Once there, you can align and group the design according to the way you grouped your desktop version for synchronicity along with using the mobile aspect ratio lock feature to keep all the page elements grouped together and secured, whether it is in a desktop or mobile layout.
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Integrated Collaborative Feature Can Instapage Call Api
The collaborative feature is one of many attributes Instapage offers that stands out among several landing page builders. You can comment in real time. It’s as simple as clicking on a particular design element and leaving comments for members.
It is possible to notify members when they are mentioned in a comment via email or respond in real time. You can also set the visibility of threaded conversations on different visibility levels either to the group or to everyone.
Inviting guests to look at the landing page is also easy, through copying the internal link of your page builder to invite clients. Finally, you can create password-protected landing pages when inviting clients to see your landing page for improved security.
To access the comment thread, you can easily locate it in the left part of your display with a message icon.
Agency & Client Management
In the dashboard, you can extend your collaborative features by managing all pages and sub-accounts along with your domains and integrations. In every sub-account you can manage the publishing of domains and pages on your favorite Content Management System.
The branded email notification feature permits you to send branded email messages to customers and stakeholders, regarding any upgrades or lead acquisitions with your own distinctive design and layout to improve professionalism and foster stronger relationships.
Finally, the audit log feature lets you monitor user activity, changes, and any background by filtering the sub-account you specifically want to track along with any particular dates that you wish to go over.
Publishing Options
Publishing is made simple in Instapage where you can publish in your own custom domains or through built-in site extensions of the website such as WordPress, Drupal, and Facebook.
You can also give team members account or sub-account accessibility with no login credentials through a CMS token. This makes publishing flexible and versatile when it comes to managing tons of published pages.
Heat Maps and A/B Testing
The heat map feature allows you to monitor user activity easily based on mouse movement, clicks, and scroll depth. All this can genuinely help improve your user experience and what elements in your site need improvement. The heat map attribute is among the best tools to use to produce a more successful landing page.
A/B testing helps you ensure you are making the best page possible by comparing different versions of this page to one another. If you’re looking to create the highest converting landing page for your customers, using A/B testing helps you test various strategies and approaches to ensure you’re giving users the best experience possible. This may take some time though, since you’ll have to study the operation and analytics per version on the analytics dashboard. Each version will depend on the parameters you set which you can easily do as well.
On your analytics dashboard, you can track page performance, adjust the settings of your A/B split tests, and see data on both your desktop and mobile versions.
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Aside from these features you can also: Can Instapage Call Api
- Define conversion goals in the Builder menu and view them in your analytics dashboard
- You can look at all of your leads from the analytics dashboard
- View your page’s conversion rate
- You can adjust the traffic split for different versions you set on your A/B test
- Integrate with electronic advertising platforms like Facebook Pixel, Google Ads, and Google Tag Manager to increase your conversion numbers
Other third-party services you can integrate with Instapage:
Analytics
- Kissmetrics
- Mixpanel
- Heap
Advertising
- LinkedIn Ads
- RollWorks
- BrightRoll
- Twitter Ads
- Microsoft Ads
- AdRoll
- Perfect Audience
- Taboola
- MarinOne
Call Tracking
- CallRail
- DialogTech
- Matelso
- Retreaver
- TrackDrive
CRM
- Infusionsoft
- Zoho
- Salesforce
- ActiveCampaign
E-commerce
- Paypal
- Shopify
- Venmo
- Kenshoo
- Stripe
- Outgrow
Email Marketing Can Instapage Call Api
- Mail Chimp
- GetResponse
- Mad Mimi
- Campaign Monitor
- AWeber
- ConvertKit
- Constant Contact
- E-goi
Marketing Automation
- HubSpot
- Infusionsoft
- ConvertKit
- Pardot
- ActiveCampaign
- Autopilot
- Marketo
- Critical Impact
- Capture
Live Chat
- Intercom
- LiveChat
- Olark
- Zendesk
- Cliengo
- Apex Chat
Others include Zapier, Webhooks, WordPress, Trustpilot, Typekit, Iterable, Drupal, Verb technology, Fomo, and Google fonts.
So there you have it. The features Instapage provides along with the analytics, optimization, and the collaborative aspects make Instapage a powerhouse page builder for businesses all around.
Pricing Can Instapage Call Api
So how much does Instapage cost? It is a steep price, to be blunt. The program starts at $149 and has limited features compared to the higher, customized plan but includes sufficient resources you need for your business.
Landing page experiences, unique traffic, team members and workspaces have some restrictions in the business plan and even in the enterprise plan you have up to 30,000 unique visitors, 5 team members and workspaces, and 30 landing page experiences.
So overall, is it worth it? For someone with just a couple of landing pages and a casual blogger or site owner at best, Instapage is too heavy on your part. But if you are a medium to large sized agency with marketing teams, advertising teams, and run a ton of different ads, promotions, events to connect with various customers, then yes Instapage is definitely worth the shot.
It is important to recall that Instapage’s structure and overall features are designed more for a team or group, instead of a solo blogger. With that said, Instapage might not come off as cheap but the price you pay for the value you get does not leave you short-changed .
Conclusion Can Instapage Call Api
Instapage is one of the most powerful landing page builders to date. It’s definitely a standout machine out of many landing page builders. Even though the features may seem overwhelming at first, Instapage suits perfectly even for beginners thanks to how simple and streamlined their dashboard, is from their Builder attributes down to their innovative functionality features such as adding html or CSS code.
If you don’t need a landing page builder as innovative as Instapage, there are always cheaper alternatives you may opt for, such as Leadpages. Be that as it may, Instapage is one of the best landing page builders out there that helps you create optimized and high-converting landing pages. I can guarantee if you decide to attempt Instapage, you won’t be disappointed.